Whisper were approached by Tantrick, a world leading sunless tanning specialist, to help develop their new range of beauty products.

Whisper provided research, devised the brand’s strategy, and developed the name and visual identity for the Karma Essentials range and its products.

fun & flirtatious
To express the brand clearly, Whisper devised a unique tone of voice and style of images. The personality of the new brand is fun, sexy, flirtatious, cheeky and confident.